Who we are

NAAFI employees are uniquely structured to support its purpose, with 3 dedicated and professional groups of staff:

148 Squadron, Expeditionary Force Institutes, Royal Logistic Corps, (EFI).

Managed by NAAFI; EFI are unique. Serving in uniform, EFI staff work alongside Forces personnel on deployment, where civilian contractors are not usually authorised to go.

Naval Canteen Services (NCS)

Also managed by NAAFI, NCS is an organisation dedicated to serving side by side with Forces personnel on Royal Navy ships around the world, again where civilian contractors are not usually authorised to go.

NAAFI civilians

The majority of these are dependants of Armed Forces personnel, and support permanent services in areas such as Germany, Northern Ireland and The Falkland Islands, many of whom volunteer for deployment when required.

Click on the People Profiles to learn more.

The MOD does not own NAAFI; NAAFI is a seperate legal and trading entity but it is accepted that, the MOD has the ability to exercise some control over NAAFI through the NAAFI Council.

The NAAFI Council is made up of Senior Officers of the three Armed Forces and the MOD. The NAAFI Board report to the NAAFI Council.

Reg Curtis

Chief Executive Officer

Reg joined the Board as Chief Executive Officer in January 2009 and has extensive experience working in senior positions in the retail and business sector. Prior to his appointment at NAAFI, previous roles included Divisional Managing Director at Alpha Airports Group, Grocery Commercial Director of Safeway and Commercial Director at W.H. Smith. He has also held various buying roles within Tesco including that of Deputy CEO of Tesco Hungary.

Andrew Smart

Director of Marketing

Andrew joined NAAFI in 2006 and was appointed Director of Marketing in December 2009. Prior to joining NAAFI, Andrew held senior roles with Safeway within Operations, Productivity and Supply Chain.

Hayden Robinson BA (Hons) FCMA

Chief Financial Officer

Hayden, a chartered accountant joined NAAFI in 2002 and became a member of the board in 2006. Having held a senior financial role within the company he was appointed Chief Financial Officer in November 2009. Hayden’s career has included Finance and Operational roles in The Boots Group Plc and Management Consultancy with Deloitte & Touch LLP.

Sallyanne Dixon

Finance Director

Sallyanne joined NAAFI in 2002 having held senior positions with Deloitte and News International. Since joining NAAFI she has worked in various finance and strategic roles within the business and was appointed Finance Director in December 2009.

Chris Emmel

Buying Director

Prior to joining NAAFI, Chris enjoyed a multi-functional career which included senior roles in Marketing at Colgate Palmolive, Buying at ASDA and Supply Chain at Whitbread. Appointed to Buying Director in December 2009, Chris heads up the team that buys the majority of products we sell in NAAFI, including Catering, Services and the Supply Chain.

Gail Black MCIPD

Director of Human Resources

Gail joined NAAFI in 2002, initially as part of the team responsible for providing the original Catering and Mess Services contract in Germany. During her time with NAAFI, she has predominantly operated at a Senior Management level and currently has full responsibility for the HR function across the globe and the Office Management function in Darlington. Being married to a serving soldier, Gail is well qualified to understand the requirements of our customer and consumers.

Prior to joining NAAFI, Gail spent 8 years with Friends Provident working in both their Payroll and Human Resources Departments as well as experience working in the Hotel and Leisure industries. Gail is a Member of the Chartered Institute of Personnel and Development.

Steve Marshall

Operations Director

Steve Joined NAAFI in 2006 having held senior roles within Tesco's International Business. Steve was appointed Operations Director in December 2009 and has overall responsibilities for our worldwide operations.

Martin Pearcy

Director of Risk Management

Martin joined the Board in November 2002 and is a Certified accountant responsible for Operational Audit, Security, Corporate Audit and Risk Management within NAAFI worldwide. He has worked in several roles in finance and audit with companies as diverse as Johnson Wax SC, the National Health Service and CSC - a multi-billion pound IT outsourcing and business solutions company.